Marketing is being asked to do more with less. AI can help firms more effectively and quickly target the right customer with the right product and optimize spending across campaigns.
Watch this on-demand webinar to learn how AI is being applied in banking and other industries today by:
Abbas Merchant, Senior Financial Services Marketing Leader
Geoff Grant, Aible Product Marketer
Abbas served as the Group Vice President of Consumer and Business Marketing and Customer Analytics and Sciences at M&T Bank and Senior Vice President of Market Analysis and Research at US Bank, and he is currently an Industry Advisor with Aible.
Together they discuss: